Monday, July 22, 2024

Box Office Tragedy: “The Flash” Falls 81% on Friday, Won’t Make $100 Mil This Weekend–Or Possibly Next — Huge Write Down for Studio


“The Flash” is more or less dead.

I feel bad for the Warner Bros. people who send out box office numbers every day. This is a sad story.

Last night, “The Flash” fell 81% — shocking — and made just $4.5 million. Another $9 million this weekend will bring it to just $85 million over two weekends. “The Flash” won’t get near $100 million until next weekend — at least.

With a budget of well over $200 million, “The Flash” will cause a huge write down at Warner Bros Discovery. It will go down in history as one of the studio’s biggest flops.

As I’ve said before, this didn’t have to be the outcome. The movie is good. But circumstances beyond its control — the star’s massive problems, angry fanboys, and so on — have contributed to its demise.

More box office: Jennifer Lawrence’s sort of awful “No Hard Feelings” is looking at a $16 million opening weekend in wide release. The reviews are mixed to bad. The main attraction is a naked but unafraid star.

“Asteroid City” went really wide yesterday and made a very healthy $3.8 million. Reviews are similar to “No Hard Feelings,” but there are a lot of stars. Total is now over $5 million, which is one fifth of the grand total for Anderson’s last film, “The French Dispatch.”

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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