Tuesday, June 25, 2024

TV Ratings: Olympics Beat Beatles, But Fab Four Score is Still Huge


There was so much on TV last night! But the Olympics won the night with over 25 million viewers, a 6.9 share and a whopping 18 rating in the key demo (18-49).

But the Beatles impressed. The two and a half hour show produced almost 13.5 million total viewers. The 5 share was the second highest of the night for everything else but the Olympics. But it was older, wiser folks who tuned. The key demo number was 2.1.

At the least the Beatles brought the key demo up a bit. It was twice as much as “60 Minutes,” which preceded.

CBS would have been better off letting Ken Ehrlich just put on the three hour show as planned. That last half hour, a rerun of “The Millers,” did little business.



Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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