The excitement over the NSync reunion may have been premature.
“Better Place,” the single they released from the upcoming “Trolls Band Together” movie, has failed to launch successfully.
After a nano second at number 1 on iTunes, the song has disappeared, and radio stations haven’t played it.
“Better Place” has sold the equivalent of 51,131 copies according to Luminate.
It’s hard to think of NSync has a legacy band now, but they are indeed an oldies act. They’d make money on tour combined with Justin Timberlake’s solo act. But records-wise, they are done. This is the same problem for everyone over the age of 40 these days, even Bruce Springsteen. His new duet with wife Patti Scialfa, “Addicted to Romance,” is also MIA.
“Trolls” hits theaters November 17th. It’s possible the film will re-ignite the song, but unlikely. If the record company is smart they won’t do a whole new NSync album, just stick “Better Place” on a greatest hits collection.