Thursday, June 20, 2024

Box Office: Sony’s “The Woman King” Bombs in Previews, “Spider Man” Re-release Makes $19 Per Theater!


Early box office numbers don’t bode well for Sony’s new “The Woman King.”

The much touted Gina Prince-Blythewood film took in just $1.7 million last night at 3,271 theaters. That’s just $520 per screen. Ouch! You could tell from the seat maps at major AMC theaters across the country that there was no enthusiasm for the much praised Viola Davis action film. Sony simply failed to make it exciting in any way.

Now comes the actual weekend, so word of mouth should be good enough to lift the numbers. But if Sony had any Oscar expectations other than Viola for Best Actress they’d better turn on the charm fast.

It wasn’t a great night for the studio. They still have an expanded “Spider Man No Way Home” in 3,215 theaters in re-release. Why? Last night the webslinger made just $19 per screen. Nineteen dollars. You’re not misreading this. That’s like one and a half people per screen! Indeed, all of Sony’s other releases made less than $100 per screen last night including “Bullet Train” — $87. They’d better sell a lot of Walkmen! (You’re too young, you don’t even know what they were.)

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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