Friday, May 24, 2024

Lance Armstrong Foundation LiveStrong: Public Contributions Slide, Salaries Are Up


There’s no recession at LiveStrong aka the Lance Armstrong Foundation. And cost of living increases for staff members were better than ever in 2011.

Salaries are up at LiveStrong, but public support is down for the last three years according to federal tax filings.

Here’s how it works. In 2009, public donations to Live Strong were at an all time high–$40 million. Then in 2010, when Lance Armstrong’s problems started to spill out in public, contributions slipped precipitously — to $30 million. On the 2011 tax filing, public contributions are down to $24 million. After Lance Armstrong’s doping scandal, and the flight of his sponsors, it’s up in the air how LiveStrong will finish 2012.

At the same time, salaries are up, up, up. Total executive salaries at LiveStrong went from $1.6 million in 2010 to $2.1 million in 2011. Not bad. All the top execs got nice raises, with president and CEO Douglas Ulman leading the pack. He went from $321,000 to $354,000 in one year. Lance Armstrong’s name does not appear anywhere on the Form 990 filing.

Total salaries, including volunteers, increased from $7,388,608 to $8,505,675. Beyond the execs listed, no other specifics are given,

Even though public contributions fell by roughly $6 million, LiveStrong reported higher revenue in 2011. They claimed it increased from $42,267,410 to $46,838,932. Nevertheless, the amount of money paid in grants decreased a lot, from $9,058,100 to $5,210,262. That’s the money they dole out to cancer programs at hospitals and clinics.

And Live Strong always has a mysterious “Other” line on its expense report. In 2011, it was listed without specifics (as usual) at $3,917,983.

More Expenses: Live Strong does not stint when it comes to spending on themselves. Their outside advisers are paid big bucks, too. They ran up a bill of over $1.2 million with a local printer in Austin. They paid just under $1 million for consulting assistance to Bully Pulpit Interactive of Washington, DC–a firm whose other clients are Google, the Obama-Biden campaign, the United Nations and the gigantic Society for Human Resource Management. They also paid about $794,000 to John Snow, an international health consultancy in Boston.

There are some more expenses that are head scratchers: LiveStrong also spent another $1.5 million onĀ  “merchandise giveaway.” They also put $2.5 million into “public awareness.” This was separate from $3.2 million on Advertising and promotion.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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