Justin Bieber Sold Only 246 Paid Downloads Last Week of His “Swag” Album, the Rest — Not Much — Came from Streaming

August 23, 2025 6:34 pm

Screenshot 2024-04-27 at 19-35-30 Justin Bieber (@justinbieber) • Instagram photos and videos

Justin Bieber’s “Swag” album has been problematic all summer.

This past week, according hitsdailydouble.com, “Swag” sold just 246 paid downloads. That’s it. Everything else came from streaming — 32,941.

That Bieber’s reliable old crowd has moved on is an understatement. By taking so much time between releases, and not touring, or even appearing on TV, Bieber is slowly turning himself into an oldies act. He’s 32 now. Most of his fans will move on completely over the next five years.

We always say, Well, at least he’s rich. But after his contentious split from manager Scooter Braun, Bieber is definitely hobbled financially. Luckily, his wife Hailey has made a fortune with her cosmetics company. So they’ll be ok, whether on or off the charts.

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Roger Friedman https://www.showbiz411.com

Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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Justin Bieber Sold Only 246 Paid Downloads Last Week of His “Swag” Album, the Rest — Not Much — Came from Streaming

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