Saturday, June 22, 2024

The Beatles Reach 25 Mil Views on YouTube for Final Single,”Now and Then,” 8 Million Streams


The Beatles did break up 53 years ago you know.

Nevertheless they’ve been welcomed back most heartily.

On YouTube, their new song “Now and Then” has around 25 million views between the Peter Jackson video and the official audio that just plays the song.

Spotify has “Now and Then” at over 8 million streams so far.

Actual physical sales numbers won’t start coming in til Tuesday.

Meantime, “Now and Then” is in heavy rotation on the Beatles channel on SiriusXM 18. I’m waiting til they pair it with “No Reply,” which it echoes (at least for me).

PS Note to Beatles and Peter Jackson: no more please. This was enough.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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