Friday, July 26, 2024

Box Office: “Mission Impossible” 2nd Day $8.5 Mil Brings Midweek Total to $15 Mil Gearing Up for Weekend

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“Mission Impossible 7” is posting a $15.5 million “opening day,” which really means $7 million from Tuesday previews, $8.5 million Wednesday.

Of course, that’s pretty good but it’s hard to say what happens next. “Dead Reckoning” should really start to take off tonight, and build over the regular weekend. So far most of its draw is at IMAX showings rather than stodgy old normal ones. But I saw it on one of those, and it’s still as exciting.

The other big news is that crowdfunded Christian film “Sounds of Freedom” is continuing to do well from its free tickets. The movie is being questioned about its subject now, human trafficking. But Angel Studios is heavily promoting its Pay it Forward campaign as audience can obtain free ducats through the website.

Meantime, “Indiana Jones” is fading a little, and “The Flash” is pretty much gone.

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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