Friday, May 22, 2026

Box Office UPDATE: “House of Gucci” Struggles In Its Second Day, Falls 19% Despite Lady Gaga Fans

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FRIDAY AM 11/26: “Gucci” fell 19% on Thanksgiving day, bringing its three day (two day if you by the preview included) to $7.6 million. The weekend forecast is sketchy at best unless audiences simply go for it to see Gaga’s performance. We’ll know more on Saturday morning.

 

THURSDAY THANKSGIVING: If it weren’t for Lady Gaga fans, there would be no “House of Gucci.”

Wednesday’s box office was just $3 million in over 3,000 theaters. Combined with Tuesday previews, the total now is $4.1 million. The Ridley Scott movie will be lucky to make $20 million over the entire Thanksgiving week.

The $4 million represents, I think, Lady Gaga fans who want to see this terrific, inventive performance. Along with her rock fans and Tony Bennett followers, Lady Gaga also has the audience she brings from “A Star is Born.”

Without her, “House of Gucci” is an empty building. When she’s off screen all the air goes out of the theater.

Director Ridley Scott is not having an easy week. Last night, “The Last Duel,” which audiences have ignored, made just $6,000. It’s only playing in 130 theaters at this point, with an average take of forty-six dollars ($46). One day that film will have a revival. But it won’t be anytime soon.

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Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009 and previously edited Fame magazine and wrote the "Intelligencer" column at New York magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. is articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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