“Iron Man 3” did MUCH better than anyone predicted last night. It made over $68.3 million and scored the 8th biggest opening night of all time. The third installment of the Robert Downey Jr. franchise already has $350 million in the bank from foreign sales.
The total by Sunday night worldwide could be easily $550 million. That’s sort of crazy. But expert marketing and really great reviews pushed it into a new realm. “Iron Man 3” far exceeded the openings for “Iron Man” and “Iron Man 2.” And to think– Iron Man, aka Tony Stark– was no Spider Man in the comics. But Downey and the producers and directors and writers have turned him into a gigantic worldwide phenom. “Iron Man 2” only took in $51.2 million on its opening night. How will tonight play? And tomorrow?