In a press statement just now, Adidas has announced the end of its partnership with Kanye West.
The company says in a press release: “Adidas doesn’t tolerate anti-Semitism and some other type of hate speech. Your latest feedback and actions are unacceptable, hateful and harmful, and they’re an organization of variety and inclusion, mutual respect and equity.”
They added:
“After a radical overview, the corporate has determined to instantly terminate the partnership with Ye, stop manufacturing of Yeezy-branded merchandise, and stop all funds to Ye and his firms. Adidas is closing the Adidas Yeezy enterprise efficient instantly. will do.”
The move comes after international outrage that Adidas has taken too long to make this announcement. Stock price has dropped 14% or more since Friday.
The company’s World War II history has become an issue as well, with lots of people suddenly very interested in Adidas’s Nazi background.
Stay tuned for more…
