Thursday, March 12, 2026

Studio Says “The Bride!” Did Worse — If Possible — Than Thought by $300,000, Wedding Guests Didn’t Stay for Dessert

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How much worse could things be?

Yesterday, Warner’s said “The Bride!” had a $7.3 million weekend. Exhibitor Relations had it at $7.2 million.

Now it turns out Warner’s concedes the total was just $7.050 million, worse than what they thought by a lot either way.

All the wedding guests went home early. No one stayed for dessert or more puns on the title.

What a mess.

Well, you know how bad things are when the whole marketing campaign is on social media. The “pull quotes” aren’t from critics, but by influencers and bloggers you’ve never heard of.

For Warner’s, like Cal Ripken, every good streak must come to an end. After “Sinners,” “One Battle,” “Weapons,” “Superman,” “Minecraft,” the odds were on them having a turkey. How could they not?

Jessie Buckley is so lucky this happened after Oscar voting ended. I wonder if “The Bride!” will be mentioned on Sunday during the show, the red carpet, or in her speech.

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Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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