Ariana Grande has a new manager. Demi Lovato does, too.
But as Scooter Braun exits managing artists after 23 years, Justin Bieber is left in the lurch. (Braun’s other artists, like Tori Kelly and Asher Roth, really never made it.)
Scooter leaves management a very rich man thanks to his deal with KPop company Hybe. Merging with Hybe brought him more money than management could have ever done.
But what about Justin? Expecting a child, Bieber hasn’t posted to Instagram in two weeks. He hasn’t released any new music in two years. He also hasn’t been on tour in all that time. For a long time, Bieber has been lost at sea. Now he has no manager.
Scooter at age 42 will go on to become a young philanthropist. He can no longer be connected to an artist’s success or failure, freeing him up from public scrutiny.
But it was Braun who found Bieber on Facebook when he was a child. Now the pop star is 30 and has no apparent plans other than welcoming a baby. Maybe that will be enough.
