Friday, June 21, 2024

Bleaker Street: Meg Ryan-David Duchovny Rom-Com DOA at Theaters After One Disastrous Week

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Meg Ryan and David Duchovny’s romcom, “What Happens Later” is DOA at theaters.

So what does happen later, after the death of a movie? VOD, DVD.

“What Happens Later” comes from Bleecker Street Films, which did a disappointing job marketing the film despite the stars appearing on a few talk shows. The movie made no connection with the public. The press had no grasp of it.

I can say that I never received a press release or screening for it. “What Happens Later” was supposed to have the flavor of a Nora Ephron movie, but there was no effort to promote it that way, especially in New York.

After one week, “What Happens Later” has made just $2 million. Last night, it made the same amount as “Radical,” a movie with no stars that played in 1,000 fewer theaters. That’s how bad things are.

Neither Ryan or Duchovny needs money or has to prove anything in their careers. But it would have been nice to have even a middling hit.

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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