Monday, July 6, 2026

Ratings: “Billboard Music Awards” Drops 36% from Last Year, Trounced by “American Idol” With Double the Numbers

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“American Idol” isn’t much of a powerhouse anymore but it’s still strong enough to knock off the Billboard Music Awards.

The “Idol” finale scored 5.4 million viewers, more than twice as many fans as the BBMAs on Sunday night.

The two shows ran against each for the whole night on their respective networks. “Idol” was on ABC, “BBMA” was on NBC.

“Idol” featured not only the big season ending competition but also big star performers like Chaka Khan and Sheryl Crow. Their performances were top notch, too.

The Awards recycled the same stuff from the Grammy Awards and before that the American Music Awards. The audience wasn’t interested. Billboard Music Awards was down to 2.333 million viewers, off by 36% from last year’s 3.6 million. That’s a new all time low after a previous all time low.

Even BTS couldn’t save the Awards, presenting their new hit, “Butter.” Alicia Keys shined of course with a medley of greatest hits, but otherwise the music was mostly deadening. There was no country performer, which was a BIG Mistake. But the show had “banned” Morgan Wallen and still gave him three big awards off camera. Ridiculous.

If these Awards had been on the CW Network, it would have been fine. But this was one of the big three networks.

CBS won the night easily with “60 Minutes,” “The Equalizer,” “NCIS Los Angeles” and the series finale of “NCIS New Orleans.”

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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