Tuesday, June 23, 2026

Box Office Blowout: Modern Horror Rules as Jordan Peele’s “Us” Brings in $29 Million Opening, Eyes $60-$70 Mil Weekend

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It’s all about “Us” this weekend.

Jordan Peele’s follow up to “Get Out” scored a huge $29 million Friday including $7.4 mil from Thursday previews. By Sunday night, the modern horror film could have $70 million in the bank.

This is despite some disappointing reaction from social media last night. A lot of Tweets I read didn’t find “Us” as compelling as reviewers did. But that’s not going to stop the momentum. People want to see this movie.

“Us” will not top last fall’s “Halloween,” which had an opening weekend of $76.2 million. But it will do twice the business of “Get Out”– that’s kind of weird factoid because no one knew what “Get Out” was when it opened.

Still, the important thing here is that Jordan Peele has become a top filmmaker, he’s using top black actors, and he’s part of the quickly changing landscape of cinema.

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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