Wednesday, July 8, 2026

Kanye Sales Collapse: In Third Week, “Ye” Album Sells Total Only 39K, Mostly from Streaming

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Kanye West? You remember the “Ye” album release? It was, what, two weeks ago? Kanye and DefJam flew 150 people to the wilds of Wyoming for the album release. Then they had another album release party in Brooklyn. Kanye was everywhere.

Right around that time, when Kanye was supporting Donald Trump very vocally, and announcing his diagnosis of bipolar illness, a friend of mine who’s back said, “That album? No black person wants that album.”

And so, two weeks later, the “Ye” album, priced to sell at $7.99, is over. This week “Ye” sold just under 39,000 “copies.” Most of that was from streaming. There were only around 6,400 paid downloads.

Kanye’s other album, “Kids See Ghosts,” with Kid Cudi, in its second week, sold around 33,373 copies– again mostly from streaming. Paid downloads came in around 7,800.

The money Kanye is seeing from streaming isn’t much for a celebrity with his overhead. On hitsdailydouble’s Song Streaming Revenue Chart, Kanye and Kid Cudi’s songs together earned around $700,000. The licensing and expense fees are high for all those tracks. The biggest Kids See Ghosts tracks is actually listed “with Louis Prima,” the late jazz star. The Prima estate is getting prima money for that sample.

 

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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