Wednesday, June 24, 2026

“Avengers: Age of Ultron” Premieres in Hollywood 3 Weeks Before Actual Opening

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For some reason Marvel and Disney premiered “The Avengers: Age of Ultron” last night in Hollywood, three weeks before it opens in theaters. ABC, part of the Disney empire, turned the whole thing into an extravaganza with a live Jimmy Kimmel show following the premiere, with a lot of the cast present. They even tied in ABC TV’s “Agents of SHIELD” by piping in actor Clark Gregg.

So how was the movie? Hard to say. Certainly, everyone who saw it “loved” it. And everyone who didn’t see it “loved” it. The red carpet at the Dolby Theater was live streamed. All in all, it was a jolly hype fest. But no one will see the movie again until April 21st, when there’s a press screening in New York, and then again on April 27th. Suffice to say, “Ultron” should be like printing money. The buzz is on to make it the biggest movie in Hollywood history.

One nice touch at the premiere: Lou Ferrigno, the original incredible Hulk from TV, and the nicest guy in the world. Marvel always includes him in everything.

 

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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