Friday, July 3, 2026

Broadway: Summer Struggles at Box Office with Fewer Tourists, Long Time Hit “Book of Mormon” Takes a Dive to Lowest Low Yet

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It hasn’t been an easy summer on Broadway.

While Times Square is filled with thousands of people milling around taking pictures with Elmo, the theater district has struggled. Tourism is way down, particularly from Canada. International visitors may worry about being deported to Sudan, or threatened by ICE. Not fun.

Last week’s box office continued the overall decline to just $29.7 million. That’s $2 million less than the same week a year ago, and $2 million less than just last week.

Some shows are booming, while others are floundering.

One of the latter is “The Book of Mormon.” The irreverent South Park musical dropped by $160,000 from the previous week to an all time low of $724,726. That’s a stunning fall off for a show without stars.

“Book of Mormon” has been on the boards for well over a decade. The musical opened in March 2011, so fatigue set in a long time ago. Is the end near? If it is, they can’t say they didn’t have an amazing run.

As usual, the most empty theater prize goes to “Chicago,” the musical, now in its 400th year. They’re waiting for Mira Sorvino to come in and gin things up. She can do it!

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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