Thursday, May 21, 2026

The Weeknd’s “Hurry Up Tomorrow” Slows Up on Second Day, Drops 40%, Critics Hate It, Sells No Records

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As I noted yesterday, The Weeknd’s “Hurry Up Tomorrow” is a bust.

The movie by the pop star started strong on Thursday night with $1.65 million.

On Friday, the movie went from Hurry Up to Slow Down, falling 40% and doing only $850,000 in business.

On Rotten Tomatoes, the ranking is only 13%. Critics hate it. Audiences aren’t thrilled. Just 73% of them had any interest in it.

How did Barry Keoghan and Jenna Ortega get mixed up in this mess?

The movie’s arrival has not sold a single album or single either, and this was supposed to be the companion to the album of the same name. The Weeknd has no records on any chart.

So, now what? Lionsgate has “Hurry Up” in over 2,000 theaters and they are empty.

Abel Tesfaye aka The Weeknd has a great voice and usually makes popular records. But starting with the HBO series, “The Idol,” he’s squandered a lot of good will.

Time for Abel to move on, and get back to what works.

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Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009 and previously edited Fame magazine and wrote the "Intelligencer" column at New York magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. is articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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