Monday, April 15, 2024

Disney Pixar Releases Animated “Luca” to Theaters 3 Years After Streaming, and Makes Just $550,000


Disney/Pixar released “Luca” to theaters this weekend. The audience was, let’s say, unimpressed.

Animated “Luca” was originally streamed in 2021 and not put in theaters. They thought this would help launch Disney Plus. Since streaming numbers are not available, no one knows what happened.

But we know what happened now. “Luca” made just $550,000. So much for that.

Disney/Pixar recently did the same thing with two other animated films. The results were just as bad. The great film, “Soul,” which won two Oscars, took in just under $1 million. “Turning Red” came in at $1.3 million. Both of those had already been available on Disney Plus for some time.

Lesson learned? Who knows?

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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