Wednesday, May 27, 2026

MSNBC Bucks Nepo Baby Criticism, Hires Luke Russert to Be Host, Creative Director of New Series

Share

You have to give MSNBC’s Rashida Jones credit. The news director of the popular cable network won’t be turned off by accusations of ‘nepo baby.’

Jones has hired the late Tim Russert’s son, Luke, to oversee a new event series on the network. “MSNBC Live,” will be an event series launching in 2024, featuring high-profile interviews, expert forums and panels on a local and national scale.

Russert’s experience is being the son of Tim Russert and Vanity Fair writer Maureen Orth.

NY Magazine coined the term ‘nepo baby’ earlier this year. It references children of famous people who get breaks despite having little or no experience. Nepo Baby immediately became a catch phrase in the lexicon.

A little background: When Tim Russert, the beloved NBC journalist, died suddenly, son Luke got work on the network immediately because he was his son. Then he left, wrote a book, and went on a book tour. The book was not a complex investigation into a newsworthy subject, but a memoir about losing his dad and “finding” himself. The MSNBC press release doesn’t even say this — they don’t even supply a biography of Luke, which is really weird. They don’t need to, apparently.

So congrats to Luke Russert! He really worked his way up the ladder. And bravo to Rashida Jones for taking the brave path and not appointing someone with a long resume. It’s a daring, bold move.

Donate to Showbiz411.com

Showbiz411 is now in its 13th year of providing breaking and exclusive entertainment news. This is an independent site, unlike the many Hollywood trades that are owned by one company. To continue providing news that takes a fresh look at what's going on in movies, music, theater, etc, advertising is our basis. Reader donations would be greatly appreciated, too. They are just another facet of keeping fact based journalism alive.
Thank you


Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009 and previously edited Fame magazine and wrote the "Intelligencer" column at New York magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. is articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

Read more

In Other News