Sunday, June 16, 2024

Box Office: Top Notch Ben Affleck-Matt Damon “Air” Has Made a Tremendous $25 Mil in 9 Days


“Air” is a hit.

The Ben Affleck directed comedy about how Nike got Michael Jordan to be their spokesman is a rarity these days.

Starring Matt Damon, Viola Davis, Affleck, and Jason Bateman, “Air” has taken in $25 million in just 8 days.

“Air” is an original film, not based on other material, and not a sequel. This is almost unheard of these days.

Eventually, “Air” will come to Amazon Prime. And in the fall it will be in all the awards races. Amazon paid a fortune for it, but it was worth the money. “Air” sends a signal that Amazon Studios movie side is serious now about being in the game. (TV side is another story.)

“Air” is by far the best movie so far of 2023. Nice to see how it’s worked out!

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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