Monday, April 22, 2024

Box Office: “Super Mario” Astonishing $55 Mil Friday Points to Stunning $200 Mil Easter Parade


Give the people what they want.

Universal Pictures has certainly done just that with “The Super Mario Brothers Movie.”

Last night, Mario and Luigi brought home a shocking $55 million. In one day. Yes, I am not kidding.

If that keeps up tonight and tomorrow, Universal is seeing a $200 million five day take from Thursday through Sunday.

That is literally insane.

“Super Mario” is certainly entertaining the masses, and there will be many sequels to this thing in coming years. It’s also hard to imagine what this means for Nintendo, or the Super Mario world of electronic games. It should be a blow out if film fans who already have some games go back and buy more to continue the experience. Nintendo already brings in about $14 billion a year.

But success always brings jealousy, so look for Luigi and the other characters to start griping about not getting their fair shares and demanding their own movies. It’s just a matter of time!

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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