Surprise! Ratings Mystery as “Saturday Night Live” Numbers Jump with NFL Star Travis Kelce, Singer Kelsea Ballerini
Well, no one knows anything.
“SNL” ratings jumped this past Saturday with host Travis Kelce and musical guest Kelsea Ballerini.
The NFL star commanded a 4.5 million total viewer number, up by 400,000 viewers from the week before when “Last of Us” star Pedro Pascal hosted.
Why? Who knows? Maybe a fresh face, unexpected, did the trick. Maybe the Super Bowl win helped.
Anyway, it’s good news for the show and for Ballerini. Her appearance pushed her EP, called “Rolling Up the Welcome Mat” — to number 3 on iTunes. It’s not called “Rolling Out the Welcome Mat.” That would mean she’s welcoming people. Rolling Up means turning people away, which obviously “SNL” did not.
Any lessons here? Country music is very popular. So are football players. These two were like homecoming king and queen. Interesting.
