There’s good news and bad news for the Independent Spirit Awards.
The broadcast last Saturday was a ratings disaster, with just 106,000 viewers. The key demo was just .03. Basically, almost no one watched them on IFC Channel. The show failed to make the top 150 cable shows on Saturday.
The good news is that this number was slightly up from last year’s 95,000. So that’s something.
Aubrey Plaza hosted the show. The winners included “If Beale Street Could Talk,” actors Glenn Close and Ethan Hawke. “Beale Street,” while an excellent film, hasn’t made much money and isn’t very high profile. Close and Hawke’s movies were also small. There wasn’t a huge audience for these films in the first place.
The Spirit Awards are down to just three sponsors. This year, Piaget dropped out.