Saturday, June 15, 2024

Paul McCartney Number 1 as “Egypt Station” Gets Last Minute Sales Surge from Revelation of Beatles Pleasure-Fest


Paul McCartney, his team, and Capitol Records should be proud of themselves. “Egypt Station” finished its first week at number 1 with huge numbers. They were much better than predicted and er, came at the last minute.

The album, McCartney’s first in five years, sold 145,777 copies according to BuzzAngle. Not only that, but 140K of those sales were pure CDs and paid downloads. Streaming was minimal.

That news is great because those are ‘real’ sales, with higher royalties. And fans wanted the album package to keep, not just listen to passively. They were committed.

McCartney worked like a dog on this debut. The marketing campaign has been intense, starting with the two James Corden shows on CBS. McCartney also appeared at private fan shows in London and New York, and streamed the latter on YouTube. Spotify is carrying the audio of McCartney’s Abbey Road show from London.

And who knows? Maybe McCartney’s revelation that he and Lennon pleasured themselves together as young men back in the day was the final magic. Early in the debut week, “Egypt Station” was not doing that well. By Wednesday, before the NY Post cover recalling the raunchy story, the album was only at 25,000. But once the anecdote– which broke in GQ magazine’s UK edition– hit the media, there was a last minute, ahem, surge in sales.

Back on the 13th, and BuzzAngle were predicting McCartney sales between 115 and 125K. So something definitely aroused those sales. Most punsters fashioned Beatles titles to go along with it, but few realized McCartney had already given them the best pun from the new album with the song “Come on to Me.”

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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