Thursday, May 23, 2024

Kanye West’s Seven Track EP “Ye” Streaming to Underwhelming 175K Debut Week– About a Third of Post Malone Debut


Kanye West is very happy right now, so I don’t want to burst his bubble.

So: released on Friday, his mini album “Ye” with seven tracks should sell, stream, and download a total of 175,000 copies by Thursday night. That’s an ok number, not great. By comparison, Post Malone’s current album, “Beerbongs and Bentley’s” debuted with a total 461K (with 153K CDs-downloads). A better comparison would be The Weeknd’s “My Dear Melancholy,” also an EP, which sold comparably to Kanye.

Most of “Ye” sales will be from streaming. Right now, all seven tracks make up the top 7 on Apple Music. Five of the top 10 streaming tracks on Spotify come from the album.

On iTunes, just two of the tracks are in the top 50. But the whole album is number 1.

Hitsdailydouble figures that of the 175K, 70K will be from paid downloads. (There is no actual physical CD.) A few sales will come from Kanye transmitting them through ugly sneakers into the souls soles of those who feel slavery is a choice.

At $7.99, the whole album is a bargain, I guess. It’s only 23 minutes long, so you can get the point pretty fast. The best “Song” on the album is a construct of two old songs sampled plus what sounds like a John Legend vamp, and then a small combo of a newish rapper and Kid Cudi.

This is not “What’s Going On” or “Songs in the Key of Life.” But it can’t hurt you.

There’s no way to compare the sales of “Ye” with anything else, especially Kanye’s last album. “The Life of Pablo” had a botched release, twice, and never really went anywhere.



Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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