This is going to be a tough Memorial Day weekend at the box office.
Two movies that everyone was counting on for big openings had slow starts last night.
“Mad Mad Furiosa” came in at $3.5 million. “Garfield” took in $1.9 million. Both these was predicted to be a huge hit. But at this rate, their five day take — Thursday through Monday — will each be less than $50 million. Probably more like $45 million.
This is a dismal prediction for theater owners. They can’t sit around waiting for “Deadpool and Wolverine.” And it’s not like “Furiosa” hasn’t had a lot of attention. But where were the marketers with a “Fur-iosa” kind of “Barbenheimer” like promotion? It’s so obvious!
Meanwhile the best movie this weekend is Richard Linklater’s “Hit Man” starring Glen Powell. Hilarious and sexy, “Hit Man” is worth going to a theater to see. You will not be disappointed. Search for local shows. It’s a date movie, too.