Friday, May 17, 2024

Ed Sheeran’s Record Sales Have Collapsed Since He Won Plagiarism Trial Last Spring


Ed Sheeran has been a pretty hot commodity on the record charts for the last several years. He had hit after hit like “Perfect” and “Shape of You.” His albums with mathematical symbols for titles — Plus, Equals, Divide — sold millions.

But this year Sheeran’s record sales have nosedived. Hitsdailydouble predicts his new, surprise album called “Autumn Variations,” will debut on Friday at number 4. Total sales are expected around just 65,000!

“Autumn Variations” is Sheeran’s second album in six months. Back in May, minutes before he won his plagiarism lawsuit over Marvin Gaye’s “Let’s Get it On,” Sheeran released the last of his math albums, called “Minus” or “Subtract.” For Sheeran the album was a dud, selling just 321,000 copies according to Luminate.

Nevertheless, Sheeran went on a successful tour and turns up like a jolly Leprechaun on talk shows when they’re on the air.

“Autumn Variations” is a snooze, to be truthful. It’s’ like a collection unproduced demos that even his fans don’t want.

But it does seem like Sheeran, though he won the Marvin Gaye case, has turned off the record buying segment of his followers. They’re just not buying anything. That’s a headscratcher because you’d think the fans would have rallied around his win in court. But maybe they started listening to “Thinking Out Loud,” the offending song, and other Sheeran hits and hearing similarities with older hits. (“Perfect” sounds a lot like “Unchained Melody” for example.)

I hope “Autumn Variations” isn’t a prelude to Winter, Spring, and Summer albums. It doesn’t seem like that will work out.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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