Wednesday, July 24, 2024

Ratings: NBC News Daily About to Overtake CBS’s “The Talk,” Still Behind “Days of Our Lives”


NBC may have lost of viewers when they sent “Days of our Lives” to Peacock.

But they’re happy with this news: the replacement show, “NBC News Daily,” is about to overtake CBS’s “The Talk.”

The two shows don’t run against each other. “NND” runs at noon. “The Talk” is on at 2pm. But among talk/news shows, and altogether for daytime, “NND” is about 45,000 viewers away from pushing “The Talk” to the bottom of the daytime list.

“NND” had 1,312,000 viewers last week. “The View” had 1,358,000.

“Days of our Lives” was usually up around 1.6 million viewers on a daily basis. No one has any idea who’s watching it still on Peacock.

“The Talk” has always been an also-ran. It’s never really gotten a loyal audience, and never equaled the numbers of “As the World Turns,” which it replaced. But it’s cheap to produce! And that’s all the network cares about.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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