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Adele Will Drop “Easy On Me” at 7PM Eastern on Thursday Night So Everyone Is Alert and Awake

By Roger Friedman

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Adele wants us to be wide awake and very alert when she drops her new single on Thursday night.

She and Columbia Records have announced the drop will be midnight in the UK, which means 7pm in New York, and 4pm in Los Angeles.

This way, we can all wake up on Friday morning to Adele at number 1 on iTunes with “Easy on Me” written by Greg Kurstin.

Adele debuted a clip of the song on Instagram Live over the weekend, and it’s a three-hanky weeper about her marriage breaking up. With this release time, her fans can go to sleep sobbing into their pillows.

It’s time to stock up on Kleenex because almost no one has handkerchiefs anymore!

 

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
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