A Country Star is Born: Social Media Hit Kaleb Austin Goes Straight to Number 1 on iTunes with “Sun Goes Down”
Yikes.
Who is Kaleb Austin? He’s some kid with a guitar. And right now his song, “Sun Goes Down” has debuted on iTunes at number 1.
He has no album, no label, nothing. Just a massive following on social media. He’s all over Tik Tok and Facebook, etc. His website says he’s a very young father, he’s married, etc. He’s unknown. Until now.
In January he had a #1 single on the iTunes country chart with “Sound of the South.” But “Sun Goes Down” is at the top of the main chart. And it’s excellent.
So forget “American Idol” and “The Voice.” Wanna be a star? Just go out do it, and build a constituency.