Thursday, May 23, 2024

KPoppers BTS Drop New Single “Butter” and It Spreads Right Up to Number 1 and Number 2 on ITunes


Now we’re in trouble. K Pop sensations BTS, now in bed with Scooter Braun, have dropped their new English language single “Butter.”

This one will stick. It’s very good.

“Butter” is already number 1 on iTunes and the instrumental version is number 2. Sony Music’s president Ron Perry is listed as a writer and producer, among a group of people who know how to manufacture hits: Rob Grimaldi, Stephen Kirk, Alex Bilowitz, Sebastian Garcia and the group’s RM.

The key to “Butter” is that sounds like a lot of songs from the recent past, but has a twist. After Justin Bieber’s Peaches, now we have Butter. It’s the summer of pop food songs. But don’t forget the Newbeats. (Below.) They were the original. Sound familiar?

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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