Wednesday, February 28, 2024

UPDATE: “Onward” and Downward as Disney-Pixar’s Latest Release Has Box Office Collapse Despite Good Reviews

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SUNDAY AM UPDATE: Disney says “Onward” made exactly $40 million. At least that’s the number for now. They had to avoid that $39 million! 

SATURDAY AM: It’s Onward and downward for Disney and Pixar this weekend.

“Onward,” which has great reviews, is heading to a Pixar low number thanks to the Virus Panic.

“Onward” made just $12 million yesterday. If it can’t break $39 million, “Onward” will be the lowest Pixar opening weekend since “The Good Dinosaur” in 2015. If it does even less than $45 million, we’ll go all the way back to 1998 and “A Bug’s Life.”

It’s not the movie, of course. Ordinarily, theaters would be full this afternoon and tomorrow with grade school kids and crying babies. Disney would be raking it in. But panic about the virus may be keeping audiences out of theaters — in a big way.

If that’s the case, Disney may have to re-think launching their live action “Mulan,” coming on March 27th. They’ve already postponed its release in China.

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
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