Wednesday, April 17, 2024

Tarantino Eyes Biggest Weekend Opening Ever with with “Once Upon a Time in Hollywood” After Boffo Thursday Previews


Once upon a time in Hollywood…Quentin Tarantino could be headed to his biggest opening weekend ever. Last night “OUTH” scored $5.8 million in previews. The Leonardo DiCaprio-Brad Pitt comedy should be huge, with excellent reviews (save for a couple of weird ones on Rotten Tomatoes.)

In 2009, Tarantino had his biggest opening with “Inglorious Basterds”– $38 million. Three years later, he’d hit $30 million with “Django Unchained.”

“OUTH” should have amazing word of mouth, which will help enormously. This movie plays very, very well and is very enjoyable. Believe me, a lot of people will want to see it a second time.

This is the first film Tarantino has made without Harvey Weinstein and his PR machine. But the last one, “Hateful 8,” was a bust, so it may have been time for a new look anyway. It’s also Tarantino’s widest ever release.

I do think “OUTH” will have “legs” — audiences will keep seeking it out at least through Labor Day. And let’s see which one of the songs from the soundtrack– which is out now– makes a surprise appearance on the charts.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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