Saturday, April 20, 2024

Miley Cyrus’s “She is Coming” Has Come and Gone, Finished in 5th Place: Why Releasing a 6 Track EP Was a Pretty Bad Idea


I can only imagine that clearer heads at RCA didn’t want to release Miley Cyrus’s “She is Coming.” The 6 track EP has now come, and gone. This was a mistake all around.

“She is Coming” finished its first week with 35,000 in sales including streaming, just 11,000 downloads. It’s in fifth place on the charts, and has no radio play to speak of. It also had no marketing except on social media, where Miley, who’d come so far, retreated to her skank pose from several years ago.

The songs on “She is Coming” weren’t particularly strong, and it’s hard to know who they were aimed at. One song, called “D.R.E.A.M,” stood for Drugs Rule Everything About Me. So uncool, so stupid, so not for this environment. What’s the point?  “Pop a molly,” indeed.

The irony is that Miley’s totally unhip dad had a number 1 smash hit with Lil Nas X in their duet on “Old Town Road.” Billy Ray Cyrus was as out of the loop as he could have been. Now he’s back, and Miley’s music is being ignored.

At the same time, one of Miley’s peers, Katy Perry, released a single that’s become a top 5 hit. I like Katy a lot, I don’t like “Never Really Over,” which has 9 credited writers. But she hit the sweet spot on the charts, and for radio. Miley should learn a lesson from this experience. She has such potential. But it’s time to abandon this tongue crap, and videos of slurping out the inside of fruit. It’s just juvenile, and not serving her any good at all.

Maybe it’s time for a good manager.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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