Sunday, May 26, 2024

Sean Hannity’s Rants Are Costing Him Viewers in the Race Against Rachel Maddow– He Lost Last Night by 200K


Rachel Maddow has been crowned the number 1 cable news talk show host. The MSNBC star has beaten Fox News’s Sean Hannity in head to head competitions three out of five nights for the last several weeks.

Last night, Maddow beat Hannity by a wide margin — 200,000 viewers.

The reason for Hannity’s failure may be in his latest obsession– attacking ABC’s Jimmy Kimmel. He spent the first 20 minutes of Friday night’s show going on and on about Kimmel.

To which most Hannity viewers are probably saying, “Who?” Hannity’s audience is older than Maddow’s and probably doesn’t stay up for Kimmel’s show at 11:35pm. They are most likely asleep. They also aren’t big Twitter users. But Hannity has kept up the attacks on Kimmel there, too.

Maddow, meanwhile, simply keeps going after the day’s story, which is usually about Donald Trump and his corrupt cast of characters. Before the Kimmel brouhaha, Hannity — desperate not to address Trump’s many scandals– concentrated on out of date subjects like Hillary Clinton’s emails. But he’s kind of exhausted Retro Fake News.

And just think, Monday brings the return of Laura Ingraham to the Fox lineup. Can’t wait.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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