Monday, April 22, 2024

Box Office Update: “Logan Lucky” Collapse, Marvel Comics So-Called Reunion Soft Number 1


Box office update: “Hitman’s Bodyguard” made $21 million over the weekend and finished at number 1. That’s a very soft number 1. The only reason it did that well wasn’t from reviews– they were bad– but it’s a kind of Marvel Comics reunion of Deadpool– Ryan Reynolds– and Nick Fury– Sam Jackson. Unfortunately, their super powers were lacking. “Hitman” at least wasn’t suicidal.

“Logan Lucky” has a 93 on Rotten Tomatoes. But it’s DOA with $8 million for the weekend. Come on people– go see a terrific heist movie. What’s wrong? What’s wrong is NO MARKETING. No publicity. No appearances on talk shows. No buzz. Jeez Louise. Why bother? Now Steven Soderbergh with will retire again. I sure hope not.

The good news: “Girls Trip” is the only comedy of 2017 to cross the $100 million line. Mucho congrats. Universal has a franchise now. Two sequels– why not? A Boys Trip? Boys and Girls Trip? Keep em coming.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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