Zayn, Zayn, Zayn. The big push for the former One Directioner turned out to be so much hype. Zayn Malik’s debut album, “Mind of Mine,” sold a mere 115,000 copies in its debut. There was another 46,000 in streams. Even though it finished at number 1, “MoM” did pretty poorly compared to One Direction itself or other recent pop idols. The album looks like another hot first week, then a big drop.
Next week, Kanye West’s “The Life of Pablo” could over take it depending on streaming and sales on Kanye’s website– and how they’re all reported. Kanye could have had a Number 1 already, but he depended on Tidal and no CDs. It’s not working out.
Adele hangs in there at number 3 after almost five months with another 40,000 copies sold of “25.” She and Zayn, by the way, share a publicist. Zayn still has no single climbing the charts, and that’s part of what’s hurt his sales. “Pillow talk” has already waxed and waned.