Saturday, June 15, 2024

Desperate to Chart: Justin Bieber, Janet Jackson Now Each Giving Away Albums with Taxi Rides


jb-staples-640-textI told you a couple of days ago that Justin Bieber was giving away his new album with $5 cab rides on Lyft. You book a $5 Lyft ride, get “Purpose” on download, and a credit back for $5 for another ride.

What does he mean? Bieber means he is trying to pump up sales in his first week.

Now little Bieber is giving away the album in “bundles” to ticket holders at his two shows later this week at the Staples Center in Los Angeles.

To wit: Tickets for “An Evening With Justin Bieber” will be nominally priced at $22.00, and each will include admission plus a copy of PURPOSE. TICKETS AVAILABLE NOW FOR 9:30 p.m. (PST). An event-only ticket can be purchased for just $18.00.

At that price, he’ll see out the Staples easily. And pick up a good 40,000 or more album “Sales.”

UE_Janet-Jackson-Promo_blog_960x540_r1Janet Jackson has been bundling her album with everything she can find this season. The result is that the sales- dead CD moved up the charts this week, hidden in a T shirt. Now Janet is bundling “Unbreakable” with Uber rides.

At least it’s Uber. What’s next? The Joni Mitchell catalog? (Big yellow taxi– get it?)

More music stories: Sting. Jon Bon Jovi in Miami concert November 21st.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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