Monday, April 22, 2024

UPDATE II: Will Smith “Focus” Did Less Well Than Previously Thought: $18.6 Mil


“Focus,” the Will Smith movie that already was thought to have underperformed, did worse than we thought. Paramount gave an estimate of $19.1 million for Friday- Sunday. But “Focus” came in at $18.6 million. Remember, most of the trades and the prognosticators were putting it at $20, $21 million. Not even close. “Focus” is probably very weak going into week 2. Watch it drop more than 50%. This is not one of those situations where everyone’s secretly gleeful at the downfall of a star. Will Smith is well liked. I’d like to see him score again. And soon. Will, call Roland Emmerich, Now.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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