Thursday, May 30, 2024

Taylor Swift Dumped Spotify, But She’s Streaming Everywhere Else 20K Copies A Week

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UPDATE Hits Daily Double explains:

“Taylor Swift is streaming  due to the higher number on our Sales Plus Streaming chart. The difference between Taylor’s album sales number (55.6k) and her SPS number (82.8k) is attributable not to streams, on our chart, but to single sales (TEA, or track-equivalent albums). As you’re no doubt aware, “Blank Space” and “Shake It Off” continue to sell like hotcakes at iTunes and elsewhere, while other tracks, including “Style,” are taking off.”

EARLIER

Remember last November when Taylor Swift dumped Spotify? After a month on the service with her “1989” album, Swift (via managers and her record label) pulled her music and struck a chord for artists.

Well, not so fast.

It turns out that “1989” has been streaming along on a lot of other services right along since then. Last week, “1989” sold a total 82,888 copies. But that broke down to 55,618 digital and physical copies, and 27,270 streamed copies according to hitsdailydouble’s calculations. That’s not all. Swift has paid streams of “1989” of between 20K and 25K for the last few weeks. Every week, her streamed copies are a big chunk of her totals.

Can she shake it off? Doubtful. Taylor surprised everyone a couple of weeks ago when she attended the Warner Music party at the Chateau Marmont. Warner is not her label, for one thing. And the party was sponsored by Spotify. All guests received Spotify gift cards for a year’s free service!

 

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
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