Home Celebrity Whoopi Goldberg Crosses Over to NBC Today Show: Message to ABC?

What the heck was Whoopi Goldberg doing on the Today show this morning? Whoopi hosts The View on ABC, a rival network. And a rival show. Whoopi was promoting her role in a new movie, “Teenage Mutant Ninja Turtles.” But the movie is from Paramount, not Universal, NBC’s parent company. I love Whoopi, but she’s shrewd. The View is in flux. Was she sending a message to ABC? She didn’t respond at all when Savannah Guthrie asked if she was happy Rosie O’Donnell was returning to The View. She completely ignored the question.

Whoopi said: “When I come back in September, there could be six turtles sitting there.” She also said: “The View will always be Barbara Walters’s show.” Really? Barbara is supposedly retired. Something’s up. And this was Whoopi’s way of telling that to ABC. The ball is in their court.

By the way, I didn’t realize that Whoopi suddenly has four movies in the can. When she did make them, on the weekends? And let’s not forget, Whoopi is not only an EGOT– which Guthrie made a big deal of– but also a considerably talented Tony winning Broadway performer. She can do anything. As she telegraphed this morning, she doesn’t need The View.

Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. He wrote the Intelligencer column for NY Magazine in the mid 90s, reporting on the OJ Simpson trial, as well as for the real Parade magazine (when it was owned by Conde Nast), and has written for the New York Observer, Details, Vogue, Spin, the New York Times, NY Post, Washington Post, and NY Daily News among many publications. He is the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
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