Friday, May 24, 2024

TV: Edward Snowden-Brian Williams Interview Beaten by CBS Rerun


Edward Snowden? Living in Russia, world’s most wanted leaker of government secrets, Snowden, you’d think, would be a huge “get” for any network anchor. Last night Brian Williams got the scoop and presented an interview with Snowden called “Inside the Mind of Edward Snowden” on NBC.

Big ratings? They were ok. The total viewer number was 5.91 and the key demo was 1.3. But “Inside” didn’t win its time slot. It was beaten by a rerun of “CSI” on CBS. “CSI” had a larger total audience– 6.14 million viewers. Of course, the “CSI” viewers were slightly older, as the rerun scored a 1.1 in the key demo.

How frustrating for Williams et al that not a lot of people cared about finally seeing and hearing Snowden.  It didn’t help that NBC didn’t care very much either. The lead in was a two rerun of “Last Comic Standing.” They had this big news scoop, and didn’t bother to just put it on at 8pm and say Here, look what we’ve got. Maybe that’s why the Snowden interview was also beaten for the night by CBS’s rerun of “Criminal Minds.”

Fiction is better than fact!


Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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