Sunday, July 5, 2026

Eminem’s Expected 750K Sales Week: It’s All About “The Monster”

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Eminem’s new album, “Marshall Mathers LP2,” went on sale yesterday. Hitsdailydouble.com is projecting a debut week sale of 750,000 copies. That’s about 2 or 3 times Katy Perry or Justin Timberlake any of the other number 1s of the last several weeks. It’s more even than the 658K from Drake. Why is “MMLP” doing so well? One reason only: “The Monster” featuring Rihanna is a monster hit single. I love it. Who doesn’t?

It’s totally fresh and original. Rihanna does no yodeling, and sings the hell out of it. Eminem raps, but isn’t offensive. It’s just nice to hear his voice. Most of Eminem’s album is derived from samples, too. But “The Monster” is an original song by up-and-comer Bebe Rexha and Brian Fryzel. There are a lot of other songwriting credits, like Rihanna and Eminem, but those first two wrote the song. (No one just writes a song in hip hop without giving up points.)

Anyway, Eminem should be thrilled. “The Monster” will help propel the album over a million copies very quickly. It’s already number 1. Now I want to hear more songs from Bebe and Fryzel.

 

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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