Ratings were up 66% last night from last year for the MTV Video Music Awards aka “The Justin Timberlake Show.” The combination of Justin and his NSync reunion brought in a whopping 10 million viewers. Critically the show was a horror. And it bored various nominees and participants who we caught yawning or knitting during the show. But MTV gave the kids what they wanted: their big pop stars live and in person for 45 minutes (plus commercials). It didn’t hurt that Miley Cyrus got all freaky with Robin Thicke.