Friday, July 19, 2024

Will Smith: “After Earth” Bad News Keeps Getting Worse

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“After Earth” is quickly losing its orbit. The Will Smith movie, directed by M. Night Shyamalan, was a dud upon release last Friday. But yesterday– Thursday– the box office bottom dropped out. “After Earth” took a sudden dip to fifth place, rapidly losing steam on “date night” as movie goers finally rejected it completely. “After Earth” actually lost ground to Fox’s animated “Epic,” which picked up 25% more ticket goers from Wednesday and jumped into third place. “After Earth” is likely to drop substantially tonight, with figures this weekend that should just about kill it domestically. So far “After Earth”– which carries a price tag of $150 million approximately– has $36 million in the till. Its only foreign release so far is South Korea. Stay tuned for the final numbers on Sunday and what they mean…

Roger Friedman
Roger Friedmanhttps://www.showbiz411.com
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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