Home Celebrity New Tom Cruise Movie “Oblivion” Opens in 35 Countries Before U.S.

It always intrigues me how the major studios keep shielding new Tom Cruise from bad or poor reviews. The latest, “Oblivion” will open here in the U.S. on April 19th. But between April 10th and the 19th, “Oblivion” will hit screens in roughly 35 countries. They include Belgium, France and Sweden on the 10th, Argentina, Australia, and South Korea (which loves a Tom Cruise movie) on the 11th, and all the others through the 18th. Then finally, after doing as little press as possible, Cruise will open “Oblivion” in the US.

“Oblivion” has already red carpet premieres in Moscow, Dublin, London and Taipei. Dublin was its actual premiere. New York and Los Angeles will get short shrift on this movie.

This is designed to minimize the impact of bad reviews overseas, where no one cares if an action movie makes sense just so long as it has a star. Also, Cruise is still smarting from the Katie Holmes debacle. She ambushed him in June – July 2012 and left with little Suri. What Cruise and his people don’t want is some press person saying, “Katie left you while you were filming this movie. How did that feel?”

So there will be limited exposure for him in the States, same as he did with “Jack Reacher” a few months ago. Just lots of photos with the big smile, signing autographs for fans behind barricades, and loads of waving. But little talking.

PS Cruise’s female co-star in “Oblivion” is the beautiful Olga Kurylenko. She’s been dating Danny Huston, star of “Magic City” and brother of Anjelica Huston, for some time. Yet I’ve seen some strained attempts to link Cruise to her romantically. LOL as they say.


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Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
19 replies to this post
  1. Why have you deleted comments critical to your piece? As I have already said, you obviously have very limited intelligence.
    Any gimp could start up a website and say what they like about movies and so on, but you must have no balls if you can’t deal with others reading a critique on your article.

  2. I was really insulted by your piece here! I´m Norwegian, and Oblivion premiered here on the 11th nationwide. The film was a great sci-fi with a little of everything. But that`s not the point.
    In Norway we have a large audiencde for American filmns, but also for films coming from all over the world. The films are subtitled, though we also know a lot of languages. English is my second language, German my third, then Danish, Swedish a.s.o.
    Though American films are glossy, many of them are without brains. In Norway as well as in the rest of Europe, we like good films, and exponents for this.
    You love bashing Tom Cruise in the States. I think it´s great that the rest of the world is to prove to the U.S. that this is a film worth watching before you bash it.

    I think European cinemagoers are way more sophisticated than the average American.
    We don´t mind reading subtitles, actually prefer that the films have their original language.
    It´s really difficult to get European great movies to succeed in the U.S. if it´s not an English speaking one.
    I´d like to say that YOU are the ones in need of explsions and easy plots to understand.
    No wonder Cruise likes to take Jack Reacher and Oblivion to other continents. They simply understand more of the sophisticated movies!

  3. The fact is Cruise is no longer popular in the states thanks to his idiotic and arrogant comments regarding postpartum depression and his support of what amounts to a dangerous, damaging, abusive cult. What Cruise believes is his business, but ignoring the murders and illegal behavior of scientology is disgusting. He supports that horrific behavior with multi million dollar donations. Some say he’s second in command of the whole thing. For some reason, people in asia and non-english speaking parts of the world seem to have no problem with that, which is why his movies now release first overseas and why he spends so much time promoting them there rather than here, in his own country. I think, since he obviously doesn’t think people in the US are important to him anymore, he ought to go live where people are willing to still kiss his butt, ignore his involvement in an illegal pyramid scheme, and pay to see his movies. In short, so long Tom. We don’t want you or repect you anymore.

  4. There very well may be merit to the idea that this calculated release strategy (but aren’t all good release strategies calculated?) prioritizing international over U.S. is intended to avoid salacious American tabloid press inquiries about the “TomKat” split. But in addition to making the point that that is more an indictment of U.S. tabloid press than it is OBLIVION and/or Cruise, I’d also posit that this strategy may be motivated just as much if not even more by historically strong international box office for Cruise than it is “shielding . . . [him] from poor or bad reviews.” I “love” how such TC haters keep on hatin’ but Tom just keeps smiling and making good movies.

    Apparently unlike Mr. Friedman, I’ll withhold speculative judgment on the latest from a star who”s been entertaining me (and the rest of the world) for 30 years now until I’ve seen the film. (And it bears mention that this film is directed by Joseph Kozinski, who helmed the often dazzling TRON: LEGACY.)

  5. Please do not include my beloved Sweden in your list of countries “..overseas, where no one cares if an action movie makes sense just so long as it has a star.”

    Sweden is the country that gave you Ingmar Bergman, Ingrid Bergman, Greta Garbo, Stellan (and Alexander) Skarsgård, Lasse Hallström, Lena Olin, cinematographer Sven Nykvist. It could be argued that Sweden is a more sophisticated film country than the U.S.A.

  6. Dear angry writer, wrong, wrong, and lastly, wrong. How can you be so wrong? Does it bother you to be so wrong? Or is it a strategy to make your articles more interesting? Allow me to correct you. tom cruise doesn’t “need to be shielded from bad reviews,” his last film jack reacher, did 213 million world wide and was shot for 60 million. The last staring role before jack reacher, was mission impossible, which did $700 million worldwide.You do the math, that puts him in a very small category of successful movies and stars. Additionally, the buzz on oblivion is positive and 99% out of 19,500 people at rottentomatoes.com ‘want to see it. Lastly, there will be in fact, a movie premiere in Los Angeles and New York, it says so on his website, tomcruise.com. When’s the last time you saw a movie have two premieres in one country? This points to the film having full support from the studio based on buzz and interest. You couldn’t be more wrong about oblivion or tom cruise, so what’s your beef? Are you angry at the studio? the director? tom?

  7. So Roger Friedman thinks the rest of the world doesn`t care if a movie is rubbish as long as it has a star featured in it. Do we presume he means an ‘American Star’ or just anybody that can stand in front of a movie camera & ham it up?
    I`d like to know when the USA began to think itself too subtle for the rest of the world.
    Ouch!!! The mind boggles at your presumptuousness Mr Friedman.!

  8. So, no posts are allowed if it contradicts the writer of the article?
    Well, you should put a disclaimer stating so.
    Your article is inaccurate, misleading and basically false.
    There is no ‘411’ just bias speculation and a desire to fan negative opinion about Tom Cruise.

  9. “This is designed to minimize the impact of bad reviews overseas, where no one cares if an action movie makes sense just so long as it has a star?”

    Is this comment for real? So no one outside the usa have a brain to be a critic of an action movie…

  10. “This is designed to minimize the impact of bad reviews overseas, where no one cares if an action movie makes sense just so long as it has a star.”

    What a massive generalisation. You’re an idiot.

  11. You get paid to write this crap? Save your ridiculous jingoistic tom cruise hating agenda for your cronies. I am overseas and i do care if an action movie makes sense. Unlike you i can see past the status or private life of the star, and any pre concieved bias and make up my own mind if i like a movie.

  12. You forgot Vienna which was a very successful premiere for Tom Cruise, he stood and signed autographs for hours, had lunch with Felix Baumgartner and couln’t have been more accomodating, the fans adore him here! Mary Maude Henry

  13. “Yet I’ve seen some strained attempts to link Cruise to her romantically.”
    You mean like the same strained attempts that “some” have tried to make with Katie and Joshua Jackson, Jake Gyllenhaal, Josh Hamilton (Dead Accounts co-star), Peter Cincotti, her divorce lawyer, and basically any male she is seen in public with that has not been identified as a family member.
    Media speculation on romance connections is not limited to Tom Cruise nor does it imply a PR agenda by the actor/actress.
    Or does it? Katie Holmes?

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