Sunday, July 5, 2026

MSNBC Stars Maddow and O’Donnell Beating Fox News in Demos

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Fox News is still the leading cable news network in the ratings. But something’s happening, a very decided shift to MSNBC among the key demographic of 25 to 54.year old viewers. On Monday night, both MSNBC’s Rachel Maddow and Lawrence O’Donnell beat their Fox competitors–Sean Hannity and Greta Van Susteren– in those categories.  It’s not the first time that’s happened and it doesn’t seem to be the last.

On Monday, Maddow beat Hannity 476,000 to 381,000 at 9pm in that key age group. Then O’Donnell capitalized on it, and beat van Susteren at 10pm 393,000 to 360,000.

And yes, while CNN’s numbers are not good, the numbers that are unbelievably low are Fox Business News. No one is watching that network. There are fewer people watching Fox Business News than there are walking by the studio on the sidewalk. I know there are smart, likeable people on there, but realistically–what’s the point?

Meantime, in other ratings news, “General Hospital” is up, up, up on ABC since moving to 2pm and losing the godawful “Revolution” as its lead in. Cheers to the soap, which hits its 50th anniversary in April. It deserves a real renewal of two years for surviving against the odds. If ABC were smart, they’d bring back “One Life to Live,” which has sort of been merged with “GH” to satisfy angry fans. And the other component ABC is missing in the afternoons is Susan Lucci.

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Roger Friedman
Roger Friedman
Roger Friedman is the founder and editor-in-chief of Showbiz411. He wrote the FOX411 column on FoxNews.com from 1999 to 2009, where he covered Michael Jackson, and previously wrote the "Intelligencer" column at New York magazine in the mid-1990s, where he covered the O.J. Simpson trial. He also edited Fame magazine. His bylines have appeared in The New York Times, The Washington Post, the New York Daily News, the New York Post, Vogue, Details, and the Miami Herald. He is a voting member of the Critics Choice Awards (Film and Television branches), and his movie reviews are tracked by Rotten Tomatoes. With D.A. Pennebaker and Chris Hegedus, he co-produced the 2002 documentary "Only the Strong Survive," which screened at Directors' Fortnight at the Cannes Film Festival.

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