Monday, May 20, 2024

MSNBC Stars Maddow and O’Donnell Beating Fox News in Demos


Fox News is still the leading cable news network in the ratings. But something’s happening, a very decided shift to MSNBC among the key demographic of 25 to 54.year old viewers. On Monday night, both MSNBC’s Rachel Maddow and Lawrence O’Donnell beat their Fox competitors–Sean Hannity and Greta Van Susteren– in those categories.  It’s not the first time that’s happened and it doesn’t seem to be the last.

On Monday, Maddow beat Hannity 476,000 to 381,000 at 9pm in that key age group. Then O’Donnell capitalized on it, and beat van Susteren at 10pm 393,000 to 360,000.

And yes, while CNN’s numbers are not good, the numbers that are unbelievably low are Fox Business News. No one is watching that network. There are fewer people watching Fox Business News than there are walking by the studio on the sidewalk. I know there are smart, likeable people on there, but realistically–what’s the point?

Meantime, in other ratings news, “General Hospital” is up, up, up on ABC since moving to 2pm and losing the godawful “Revolution” as its lead in. Cheers to the soap, which hits its 50th anniversary in April. It deserves a real renewal of two years for surviving against the odds. If ABC were smart, they’d bring back “One Life to Live,” which has sort of been merged with “GH” to satisfy angry fans. And the other component ABC is missing in the afternoons is Susan Lucci.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

Read more

In Other News